Stage it, sell it, profit!


Turn on any popular home network on cable TV and you’ll find a program on home decorating.  That’s great for when you’re living in the home, but what about when you sell? That’s where staging comes in.

Rearrange your furniture, pick a soothing colour palette, clear out the family photos, and your home will sell faster, and for more money. Sound too frou-frou to be true?

It’s not! The soft and decorative side of staging is backed by hard facts. An attractive listing will be shown more often, meaning more market exposure—critical for a quick and profitable house sale. In Waterloo Region, Sellers and their REALTORS® are the most invested in the sale of the home, so  why not maximize our strong market and be open to staging?


Afterall, an Agent’s job is to please their Buyers, and they will direct their clients to the homes they think the clients will buy. Along with tying up loose ends like loose floor trim, or a leaky faucet, staging can make a notable difference you can count on.

Bottom line: staging is more than an exercise in tasteful interior design. It is a business decision that can have a huge impact on your financial return and timeline.

Cindy-Lou Schmidt
Cindy-Lou Schmidt

Broker / Manager
Cindy-Lou is a dedicated Broker/Owner and REALTOR® based in Waterloo who is proud to serve her hometown and community. She is adamant in the value of home ownership both for the financial and wealth benefits, but also as a foundation of healthy communities. With 7 years in the real estate business, and as a private investor since 2005, her experience and strategic approach to homes sales has been pivotal in building loyalty with her clients over the years.

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