Q: Is January a good time to sell?

By Cindy-lou Schmidt

If last year was any indication, there are not too many times of the year that are a bad time to sell. Sure, January can be cold and blustery, but that won’t stop serious buyers. We simply don’t have the slow down in buying activity that we used to during the winter months. The fact is that people are relocating to the area or need to upsize or downsize and that can happen at any time of the year.

If you do decide to list your home, there are some seasonal factors that can help make things go smoother. These include making sure your walkways are always shoveled and even swept with a stiff broom, along with making sure you have an attractive and practical mat outside and inside the front entrance. Our team can definitely help you get your home looking the best with strategic staging and marketing that will highlight all the best features of your home for an effective sale.

While there are many things we are in control of, (most importantly, pricing the home to your best advantage) sometimes there are factors we can’t control. Extreme weather cannot be negotiated, but the serious buyers will still be at your door. Your new January listing will have extra appeal as you’ll be the new kid on the block when you show up on the scene with those stagnant listings from November and December that have not been priced well.

Your home needs to be priced in a range that will net you the most money, as well as staged correctly and marketed effectively. This will lead to you selling your home more quickly and easily. There in lies the importance of making sure that you’ve chosen the right agent.

All in all, regardless of the time of year, if you’ve partnered with a trusted REALTOR to make an effective plan for the sale of your home, you’ll be on the right track for a productive sale.

For more information on selling your home, contact me for a personal consultation.


Cindy-Lou Schmidt
Cindy-Lou Schmidt

Broker / Manager
Cindy-Lou is a dedicated Broker/Owner and REALTOR® based in Waterloo who is proud to serve her hometown and community. She is adamant in the value of home ownership both for the financial and wealth benefits, but also as a foundation of healthy communities. With 7 years in the real estate business, and as a private investor since 2005, her experience and strategic approach to homes sales has been pivotal in building loyalty with her clients over the years.

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